MAP: (MINIMUM ADVERTISED PRICE) IS SET BY THE MANUFACTURER FOR THESE ITEMS WHICH PREVENTS US FROM ADVERTISING A LOWER SELLING PRICE. PLEASE CALL US ABOUT GETTING THESE ITEMS INTO YOUR BAG. ALL ORDERS TAKEN BY (PHONE OR WEB) RECEIVE OUR LOWEST SELLING PRICE FOR THIS ITEM, REGARDLESS OF THE PRICE DISPLAYED IN YOUR SHOPPING CART OR PRIOR TO CHECKOUT.